Comcast

TARGET: Gen-Z consumers.

IDEA: Xfinity Powerhouse

Gen-Zers are trendsetters on social media, and they need super-fast wifi that can keep up with all thier social needs. Xfinity partnered with 4 creative SOCial influencers to make a social media content house, XFINITY POWERHOUSE, all powered by Xfinity Supersonic Wifi.

30 second Online Video

Digital and Print Photography

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Print Ad

Digital Animated Banners

60 Second Radio Ad

Behind the scenes:

Copywriter: Charlai Cooper

Agency: Burrell Communications